In December, your business is faced with both distractions and benefits. December 2023 can make or break your 2024. So, it’s best to minimize the distractions and take advantage of the benefits, in order to stop your business from stalling out. Instead, use this month to put your business into overdrive!
After many years in the field, December became one of my favorite months to work my business. In fact, on our team, we called the upcoming whirlwind of holiday activities “Prospecting Paradise.”
You’ll see over the next few weeks how the world will give you many opportunities to talk to people and build your business. We call them “parties!” You can also call them, “Networking on Demand!”
The key to success is to be joyful, authentic and consistent. While celebrating at the countless holiday parties with friends, family and new acquaintances, simply share your authentic feelings of joy and gratitude for finding your company and building your business. Share your 2023 success – and your enthusiasm for 2024. Your genuine passion will attract people who want to learn more.
As always, consistency is the key to being a Champion. December is not a good month to take off, relax, be complacent or slow down. On the contrary, now is the time to stay in action, talk to more people, pick up your prospecting pace and generate as much interest as possible. Why?
The last thing you want to do is wake up after New Year’s with nobody to talk to. You are entering a unique window of time. Come the New Year, what do most people make resolutions about? They want to look better, feel better and make more money! And you, my friend, with your products and business, have a solution for them. But only if they know about it.
Make a commitment to consistently talk to more people over the next few weeks. Be prepared to articulate why it makes sense for your prospects to take action now.
And for those who aren’t ready, simply add them to your ever-growing list of people to contact as the New Year begins. Your December game-plan is two-fold:
- Create as much activity as possible
- Create an ever-expanding list so you can hit the ground running the first week in January
Your Mindset and attitude make all the difference. Approach December with enthusiasm and excitement. In this way, the work you do will set you up for the 1st Quarter of the New Year and become the foundation you build on throughout 2024.
Your time is now! You can have it all. You can enjoy “Prospecting Paradise” and comfortably meld celebration and networking in an authentic and joyful way.